Business programme

 

 

 

11.00-11.15

Welcome address for participants of the forum by Gennady Lamshin, President of the Russian Hotel Association

11.15-13.00

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Business session “What to teach and how to teach? Innovative technologies of staff education and development in today’s environment”

Moderator: Nelly Mavrina, HR and hotel technologies director at Accord Management Group LLC; accredited expert in hotel classification

A smile doesn’t cost money

Speaker: Daniele Grand, business expert, consultant in the HoReCa sphere

Personnel quality assessment model in the hospitality industry

Speakers: Mikhail Morozov, Doctor of Economic Sciences, professor at Plekhanov Russian University of Economics Natalia Morozova, Doctor of Economic Sciences, professor, scientific director of the Institute of Business Technologies at the Russian New University

What does a hotelier need to know to provide the right terms of reference

Speaker: Svetlana Gorodetskaya, project manager, IG Architects

Coaching as an innovative technology of personnel development in independent hotels

Speaker: Yulia Stupko, business coach in the HoReCa sphere, certified coach

Innovative methods in staff training for the hotel business

Speaker: Elena Nikolskaya, Candidate of Economic Sciences, associate professor at Plekhanov Russian University of Economics

Practical cases of restaurant staff training

Speaker: Yulia Loginova, business coach, consultant in the restaurant sphere

Professional events for staff training on the hotel market

Speaker: Ekaterina Shunina, general director of Media-House “Planet of Hotels”

Implementation of further education programmes for employees of the hospitality industry

Speaker: Anton Mosalev, Candidate of Economic Sciences, vice dean of the Russian State Social University, associate professor at the Russian State University for the Humanities

Social and psychological approach to staff training for the hospitality industry: requirement and possibilities

Programme “Innovative Danish technologies in housekeeping staff training for the hospitality industry”

Speaker: Tatiana Vasilevich, director of “Innovative Training Center for Professional Cleaning” DenmarkNatalia Titova, Candidate of Psycological Sciences, associate professor, further education project director

Gamification of staff training and adaptation

Speaker: Anna Gerasimova, project director of staff training for the hospitality industry, Center of Career Development “Talents for hospitality”

13.30-14.45

Business session “Hotel design. Innovative technologies of creating hotel space”

Moderator: Ekaterina Garanina, Candidate of Psycological Sciences, associate professor, general director of Accord Management Group LLC; accredited expert in hotel classification

Design of commercial interiors. Contract materials – smart investments or unnecessary expenses?

Speaker: Ekaterina Yesikova, head of hotel design and equipment division at ORTGRAPH COMPANY

Hotel design as an investment project

Speaker: Ekaterina Garanina, Candidate of Psycological Sciences, associate professor, general director of Accord Management Group LLC; accredited expert in hotel classification

Renovation of old buildings in the historic center for use as a hotel

Speaker: Igor Gorodetskyi, project director, IG Architects

Hotel for the millennial generation

Speaker: Igor Belyaev, general director of “Finoarte Agency”

14.45-16.00

 

 

 

 

 

 

 

 

 

Business session “Hotel marketing”

Moderator: Timur Akhmedov, general director of Simple4hotels

Effective on-line hotel development techniques. Proven by practice, recommended by the best hoteliers

Speaker: Evgeny Uskov, key account director at Travel Line

10 recommendations on how to increase recognition and profits with the help of PR and emotional marketing

Speaker: Ekaterina Karmak, business development consultant, partner of “Broccoli” communication agency

Outsourcing in hotel development: analyzing efficiency

Speaker: Timur Akhmedov, general director of Simple4hotels

 

Organizers: Russian Hotel Association, LLC «MOKKA Expo Group», Group of Companies Mayer J. Group. Official support: Chamber of Commerce and Industry of RF.
20 Ovchinnikovskaya Embankment, building 1, Moscow, Russia Tel.: +7 (495) 363-50-32/33, www.justhoreca.ru; e-mail: info@justhoreca.ru

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